Boostly, a leading provider of automated SMS marketing and feedback solutions, has successfully secured $22 million in a Series A funding round. This substantial investment underscores the company’s rapid growth and its pivotal role in transforming marketing strategies for restaurants across the United States and Canada.

The Series A funding round was led by PeakSpan Capital, with notable participation from Y Combinator, Trestle Partners, and Singularity Capital. This infusion of capital comes just months after Boostly announced a $5.6 million seed round, highlighting the company’s accelerating momentum in the industry.

Boostly is dedicated to empowering small and mid-sized restaurant owners by providing innovative marketing tools that drive revenue growth. The company’s platform leverages behavioral-based marketing and gamified SMS experiences to achieve engagement rates ten times higher than traditional methods. 

By transforming first-party customer data into intelligent, automated marketing campaigns, Boostly enables restaurants to re-engage lost customers, build loyalty, and maximize lifetime value.

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Reflecting on this milestone, Boostly’s leadership expressed profound gratitude and optimism. They further emphasized the importance of the new partnerships by stating: ” The chance to have these fantastic people join our community is greater than a dream. I had the best luck in building strong friendships with these inspiring and driven people. 

And now, our stories get to be told with the same drive: creating a pack based on loyalty, passion, and the want to create. The dreams only go bigger, and we are so thankful to our pack. We are excited as we move into this new chapter as we continue the narrative and embrace the unknown.”

Strategic Growth Initiatives

The fresh funds will be dedicated to a set of core projects that are supposed to increase Boostly’s scope:

• Product Development: Boostly will be further developing its service by implementing additional features that deepen customer relationships and make marketing efforts easier for restaurateurs.
• Market Expansion: The company is looking to expand the scope by exploring more markets across North America to support restaurant operators on an increased scale.
• Team Expansion: The investment will be made in the expansion of the team at Boostly, especially in customer support, sales, and product development, to cater to the increasing number of clients.

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Michael Hoffman of NewBound Ventures expressed enthusiasm about the partnership, stating, “We are excited to support Boostly as it continues to innovate and lead the market in premium performance lifestyle apparel. We are consistently impressed with their ability to create clear go-to-market strategies based on storytelling and specialized products.”

With the infusion of $22 million in growth capital and the strategic guidance of its expanded board, Boostly is well-positioned to embark on its next phase of growth. The company’s unwavering commitment to quality, innovation, and community engagement sets a strong foundation for its ambitious expansion plans.

As Boostly continues to grow, it remains committed to its core values, striving to deliver exceptional products while making a positive impact on the communities it serves.